Kroger donates 400 turkeys to Feeding Southwest Virginia

Today, Kroger donated 400 turkeys to Feeding Southwest Virginia that will go to local families who rely on food banks and food pantries to feed their households.

The donation is a result of Touchdown for Turkeys, a campaign where Kroger pledged to donate 10 turkeys for every touchdown scored by the Hokies during the 2020 football season. Virginia Tech finished the season with 40 touchdowns, leading to 400 turkeys donated by Kroger.

“This year brought an increased demand to food banks as many individuals are hurting as a result of the pandemic,” said Allison McGee, corporate affairs manager for Kroger Mid-Atlantic. “We hope that this turkey donation brings food to those in need during this holiday season.”

“Many circumstances contribute to our neighbors facing food insecurity. It may be unemployment, reduced hours, fixed income or illness,” said Pamela Irvine, President and CEO of Feeding Southwest Virginia. We are grateful for this donation that will allow us to bring joy to the many households that will receive a turkey this holiday season in addition to their shelf stable items. What a blessing.”

“It’s always our pleasure to help uphold Virginia Tech’s spirit of Ut Prosim (That I May Serve),” said head football coach Justin Fuente.

“We know how challenging 2020 has been for so many of our neighbors across Southwest Virginia. On behalf of our entire football team, we extend our sincere thanks to our partners at Kroger and everyone who helped make this distribution possible. We are all hoping for a better year ahead. Go Hokies!”

Feeding Southwest Virginia was founded in 1981 and serves 26 counties, including nine city regions, providing food or meals to those in need.